As it is known make your store stand out among tens of thousands of search terms is really hard, But keeping focus on SEO, doing your best, and improving your rankings from your own optimization will good result.
Here are Some Tips for Optimizing Shopify Store
1- Homepage protrude highlights
To improve the store texture, should start with the products related to the homepage, select the most suitable keywords, pictures and text descriptions to raise the grade of the homepage products. Besides, it is better keep pace with the popular action initiatives, so people’s eyes can always attracted by it. This is an very important point.
2- Product Photos
If the image is too large, the loading speed of the website will be slowly, so the images need to be properly compressed when uploading. Usually the image size should be kept below 100K, and the thumbnail image should be smaller as well. Because usually if the webpage loading time is too long, clients are willing to spend time waiting. Since this is really important part to ensuring the shopping experience of consumers, So it is really important to optimize the details of the image size.
3-Remove Unsalable Products In Time
People always do not like empty listing, and remove in time and make it point to the new products will make the store better.
4- Build Product Catalogs
To ensure customer easily find the products they need, necessary to build catalogs for products. Product catalogs need to form a certain logic to facilitate consumers to browse, and each first-level category that dominates the second-level category is best set with reference to the idea of the home page.
5- Keep Updating frequency on blog
Keeping updating of blog content is related and important to maintain users relationship. This is also a manifestation of the sincerity of sellers. Posting more, interacting with fans, and uploading more practical posts that are easy to understand can pull in the relationship with consumers.
6- Add comments
Usually customers will view the comment areas after they have roughly browsed the product contents. Comments are Always a window for consumers to express their feelings directly. Good products can naturally attract fans. But the praise in the comment area and the use of products published on social media platforms feel good. Sellers are able to make secondary use, making consumers’ positive comments part of the product description.
7- Advertising optimization
Shopify ads, the most used by sellers is Facebook. First of all, the purpose of your advertising is to convert, and you must optimize around this purpose. As long as you grasp the value of each conversion, set the mobile bidding slightly lower than your estimated ROI, and the cost will always be lower than your own bid, then you have will an advantage.
